According to the monthly “Adex Report” from TNS Media Intelligence, French advertisers spent €258 million (gross) on the Web in February this year, 0.9% more than in February 2008.
In February 2009, online display ads attracted 16.2% of all ad spending in France—up 1.7 percentage points since February 2008.
Television and press between them took almost 61% of advertisers’ budgets, but online display placed a strong third.
0 Responses to “French Online Advertising in France”